Mad Love for Chef Joe




[Lexington, KY] – Now airing the much-anticipated “South of Mad Love,” a sizzling new culinary series starring the charismatic Celebrity Chef Joe Arvin. This delectable journey into the heart of Southern cuisine will grace screens every Sunday at 10 a.m.

“South of Mad Love” invites viewers to join Chef Joe Arvin on an exhilarating quest to reinvent the classic Southern cooking that holds a special place in his heart. With an unwavering passion for the culinary arts, Chef Arvin embarks on a tour of the South, unearthing local recipes with bold new flavors. Through a magical alchemy of love, a touch of spice, and his signature flair, Chef Joe turns up the heat on traditional dishes, creating a dining experience like no other.

A Lexington, Kentucky native, Chef Joe Arvin’s culinary journey began in the kitchens of his Southern cooking mother, where he learned the art of old-school country cooking. Today, Chef Arvin takes this cherished heritage and infuses it with modern creativity, recreating recipes from yesteryears with a new flash and flair that is all his own.

“South of Mad Love is not just a cooking show; it’s a celebration of the vibrant and diverse flavors of the South. I’m on a mission to breathe new life into classic recipes, adding my own touch of love and excitement. Get ready to experience Southern cuisine like never before,” shares Chef Joe Arvin.

Viewers can expect a visual feast of picturesque Southern landscapes, mouthwatering dishes, and Chef Joe Arvin’s infectious enthusiasm. “South of Mad Love” promises to be more than just a culinary show; it’s a journey of rediscovery and celebration of the rich culinary traditions that make Southern cooking a cultural treasure.

Tune in to “South of Mad Love”, and join Chef Joe Arvin on a culinary adventure that promises to tantalize taste buds and reignite a love for Southern cooking.


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This Press release is from the marketing team at MadLove Cooking, and is not affiliated with any tv station.



[Lexington, Kentucky December 23, 2023] — Renowned celebrity chef Joe Arvin is delighted to introduce his latest culinary creation, the C.A.S.H Blend, a meticulously crafted spice blend designed to transform ordinary meals into extraordinary culinary experiences. This bespoke spice blend encapsulates Chef Joe’s culinary philosophy, emphasizing the four essential pillars of flavor: Crisp, Acidic, Salt, and Heat.

Crafted from the finest ingredients, each 5.5oz jar of C.A.S.H Blend features a harmonious fusion of Flaked Sea Salt, Aleppo Flakes, Toasted Minced Garlic, Orange Peel, Onion, and Minced Parsley. The result is a perfect balance of flavors that adds depth and complexity to a wide range of dishes.

Chef Joe Arvin, celebrated for his innovative approach to cooking and passion for elevating flavors, believes that the C.A.S.H Blend is a game-changer for home cooks seeking to enhance their culinary creations. The blend is meticulously made to order, ensuring the freshest and highest quality product delivered to customers.

“I’m thrilled to share the C.A.S.H Blend with food enthusiasts around the world. These four pillars of flavor have been the secret behind many of my signature dishes, and now everyone can experience the magic in their own kitchens,” said Chef Joe Arvin.

The C.A.S.H Blend is designed to infuse dishes with a perfect balance of Crispness, Acidity, Saltiness, and Heat – the essential elements that Chef Joe believes elevate every meal to a new level. Whether used as a finishing touch on grilled meats, roasted vegetables, or even sprinkled on popcorn, the C.A.S.H Blend promises to be a versatile companion for any home cook.

Key features of the C.A.S.H Blend include:
● Made to order for ultimate freshness
● Premium ingredients: Flaked Sea Salt, Aleppo Flakes, Toasted Minced Garlic, Orange Peel, Onion, and Minced Parsley
● Ships within 7-10 business days
● 5.5oz jar, the perfect amount for adding flair to a variety of dishes

Chef Joe Arvin’s C.A.S.H Blend is now available for purchase on []. Home cooks and aspiring chefs alike can bring a touch of culinary excellence to their kitchens with this exceptional spice blend.

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About Chef Joe Arvin: Chef Joe Arvin is a celebrated culinary artist known for his innovative approach to cooking and his commitment to using high-quality ingredients. With a passion for elevating flavors, Chef Joe has become a household name, inspiring food enthusiasts around the world with his creative and delicious recipes. The C.A.S.H Blend is the latest addition to his line of culinary products, designed to bring the essence of his culinary philosophy to kitchens everywhere.

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